Orchestra of the Age of Enlightenment

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Our 2014-2015 Brochure revealed

Thu Sep 11 2014

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Well, it’s been a little (actually quite a lot) later in arriving than usual, but we’d like to think it’s been worth the wait. Today we can reveal our brand new brochure for 2014-2015 – with all the details of our season at London’s Southbank Centre and, of course, a fresh new look for the year ahead.

This year’s theme is all about protest –  going back to the OAE’s roots as a radical, status-quo-busting group of musicians, pioneering period performance and determined to run the Orchestra themselves. In our ‘True Sound True Music’ campaign we’re taking a stand against manufactured pop, ‘talent’ competitions, and violinists emerging from the sea in scanty frocks. But it’s also a stand for everything we hold dear – authentic sound, thoroughly rehearsed and researched concerts, and performances full of passion, team work and energy.

Above all, we hope the campaign and images are visually arresting and also, in true OAE style, fun.

Designer Chris Harrison has this to say about the campaign:

“This year’s campaign might look like the orchestra poking fun at itself, but the message is not a laughing matter. The OAE is an orchestra standing up for a core belief, real music. And who wants to be part of this campaign? You, of course. Do you want to keep swallowing the pale imitation of music that we’re fed, or do you want to come on a journey with the OAE to find out how real music can change the world? Unfortunately lines are closed, so your vote won’t count. But you can do the next best thing… support something real. Be there, support these artists in person. And we believe thats something that we should all be shouting about.”

You can browse our new brochure below – watch out for the print version available in four different colours from 19 September as well as our outdoor posters around London from early October.

Design and art direction for the new season is by Harrison Agency
Photography is by Eric Richmond

If you just want to book tickets straight away head on over to the Southbank Centre website.

William Norris
Communications and Creative Programming Director

 

One Comment

  • I like your boldness very much and hope to learn from it.

    We like to think we do things differently at Music in the Round, with the ‘in the round’ experience, and the warm informality of the concerts, again and again proving a revelation to musicians and audiences alike, and I applaud your efforts over many years to shake up the way orchestras present themselves and their repertoire, without any compromise with the music-making itself.

    In my experience it is often artists who are most anxious about breaking free of the marketing conventions, in language and imagery, but you show a way forward.

    Thanks

    Simon Seligman Fri Sep 12 2014